Listen
Before a single clip is loaded I learn the story, the audience and the one feeling the piece has to leave behind.
TheMethod.
Editing is a sequence of decisions, not a single act. This is the route every project takes from the card to the master — and why each pass exists.
- Seven
- Four
- Two included
Anatomy of an Edit
Editing is a sequence of decisions, not a single act. Scroll to play the head through the seven passes every film here goes through.
Raw Footage
Plates, elements and audio ingested
Raw Footage
Plates, elements and audio ingested
Select
Circle takes, string-out, kill darlings
Cut
Structure, spine, first assembly
Pace
Rhythm passes, breath, tension curve
Sound Design
Atmos beds, foley, music conform
Color
Primary, secondary, film emulation
Final
Master, deliverables, QC
Four Chapters
Every project runs the same four movements, whether it's a nine-second hook or a full brand film.
Shape
Selects, structure, a radio edit, then the picture. The narrative spine gets built before anything is made beautiful.
Polish
Pacing passes, sound design, grade, titles. This is where a good edit quietly becomes a memorable one.
Deliver
Masters, aspect-ratio variants, captions and platform specs — packaged so your team can publish without a single question.